Review what's already been done by similar solutions in the market and elevate the experience
Identify core needs and vision of the solution with elaborated brainstorming sessions
Identify core business problem to be solved keeping end-users at the center
Designing information architecture with key modules and activities in a logical hierarchy
Heuristic analysis of user behavior by working backward to design elements that users anticipate
Conceptual block-based representation to uncover visual representation of key information elements
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